Nieves Ortiz

I believe in a balance
between
functionality and
aesthetics.

My name is Nieves Ortiz, I am a visual and ux/ui designer based in Seville and passionate about design and the impact it has on our lives.
I seek any form of creative inputs such as photography, music, art, food, environment...

I like to focus on details as part of my work. They make a difference.

I am always looking for new challenges to find creative and human-centered design solutions based on the user needs while maintaining brand consistency. As Don Norman says "Design by the people not for the people".

Career

As a visual designer I have extensive experience working for more than 10 years in the creative department of advertising agencies, especially in art direction.

I started my career focusing in branding and typography but I have worked in different areas throughout my career such as graphic and editorial design, branding, creative strategy, 360 campaigns, MQL recruitment and email marketing, events, brand image for both online and offline media and digital product development (wireframing and interface design for desktop and mobile), among others.

detalle-talle-typo

Clients: Universidad Loyola Andalucía, C.D.B Sevilla Cajasol, Bodegas Barbadillo, Cruz Roja Andalucía, Facultad de Odontología de Sevilla, Toronile-Toro Sport, Osborne,Sevilla Fútbol Club, Real Betis Balompié,R FET, Madrid Open, Agencia Andaluza de la Energía, Gastropass Tourist Guide, SESPO 2013 Congress, Acesur, Grupo Laeras, Style UK, Spain Through its Wineries (Foro de Marcas Renombradas Españolas), VRVZ Hamburg, Universidad de Sevilla, Defensor del Pueblo Andaluz...

#ArtDirection #CreativeConcept #360Campaign #BrandStrategy #Branding #GraphicDesign #EditorialDesign #Packaging #Typography #Events #UX/UI #DesignThinking #HumanCenteredDesign #Frontend #DigitalStrategy #InboundMarketing

  • Master's Degree in Frontend + UX /UI. CEI
  • Master's Degree in Graphic Design and Art Direction. CEADE Leonardo
  • Degree in Advertising and Public Relations. Universidad de Sevilla
  • First Certificate in English
  • Typography workshops