- Client: Style by Global
- Agency: Grupo 360MC
- #Branding
- #ArtDirection
- #SamplesBook
- #Website
Style Group consists of a group of international companies with a number of different products supplying customers on every continent all within the window covering market.
My work as art director and graphic designer encompassed everything from the concept to the artwork of catalogs and web prototyping.
This client was an excellent challenge in art direction form me due to the company identity was based in three values, agility, flexibility and style, which were represented with a ballerina as a metaphor of their own products.
We have made a corporate video filmed by Fernando Ribes. I worked on the creation of a mood board of ballet passes as story board for the shooting.